If This Commercial Doesn’t Make You Want a Nutri-Grain Bar, Kellogg’s History in Horses Will

Two racehorses discuss the finer points of “cakey-ness” over tea in this Kellogg’s Nutri Grain commercial. Naturally, they have English accents. Because horses and whole grains are nothing if not posh.

[Top photo by Nutri Grain]

If that commercial didn’t make you want a Nutri-Grain bar, Kellogg’s history in horses will. Company founder Will Keith Kellogg was a bonafide horseman with a longtime interest in Arabian horses. So says Wikipedia.

In 1925, Kellogg purchased 377 acres (1.5 km2) for $250,000 in Pomona, California to establish a breeding ranch. He imported  horses from England. He put on “entertaining, weekly horse exhibitions, open to the public and frequently visited by assorted Hollywood celebrities.” Kellogg stallion Jadaan even appeared in 1926 movie, Son of the Sheik, with iconic silent film star Rudolph Valentino.

Kellogg’s favorite horse, though, was allegedly Antez.

“According to the Cal Poly Pomona University Library Special Collections, once while riding Antez in 1926, Kellogg slipped-off and fell under it while his foot remained caught-up in the stirrup. The horse stood still until help came; thus, preventing Kellogg from sustaining further injuries. Since then, Kellogg maintained that ‘Antez had saved his life.”

Here they are enjoying a tender moment as Kellogg admires Antez’s lovely layered mane locks. Pretty.


W.K. Kellogg and his “life saver” Antez.

[Cal Poly Pomona]

Go Kellogg! Go riding!

Carley Sparks covers show jumping and related ridiculousness at getmyfix.org.


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